Be bold. Do good.

"Owners without expert guidance are 4 to 8 times more likely to stall or remain stuck in early transition stages."

Chase for Business

Mitch's Story

Mitch Skyer

Mitch Skyer, CEPA®, C3D®, MBA, AFI's Founder & Managing Director

He built it.
He sold it.
He knows what's next.

Mitch spent three decades building companies before learning firsthand what separates owners who achieve their desired outcome from those who miss: preparing. Building momentum towards their exit in advance.

He founded AFI because he saw too many owners learn that lesson too late, or never at all. He's built the resources and structures he wished he'd had while navigating the sale of his businesses. As a credentialed advisor who speaks plainly, he's preparing owners realize their personal, business and financial goals from a position of strenght.

Career milestones

MCI

Entry-level sales to senior management in seven years

Cognisa Transportation

Led national sales teams
Company sold 2006

Solstice Transportation Group

Founded 2007

Passio Technologies

Co-founded 2010
Acquired 2020

AFI Strategic Partners

Founded 2025

Our Culture

Courage based on Strategy

Vision

Empowering leaders with the strategic knowledge to transform their businesses into immortal assets.

Mission

Do Good. Be Bold.

Values

Straight talk. Rigor over shortcuts. Legacy first.

The right expertise changes what's possible.

Assumptions are half-truths

A business can have strong revenue and still be difficult to transfer. It can be profitable and still depend entirely on its owner. It can have great people and still lack the systems needed to scale.

Strong revenue does not equate with sales readiness

Owner dependent profitability is not transferable

Great talent without scalable systems results in lost value and limited growth potential

Person leaping between rocks over still water

The certifications behind AFI

Mitch's CEPA®, C3D®, MBA credentials bring together business leadership, exit planning, and organizational performance, along with an M&A perspective on what sophisticated buyers pay for.

AFI Certifies Success

Credentials representing a success-oriented structure — such as Mitch's CEPA®, C3D®, MBA certifications — combine business leadership, exit planning, and organizational excellence.

While most business advisors start with, "How can we help?" AFI challenges owners to examine four often-overlooked sources of business value:

Human Capital

Can, or would, your team execute your vision without your leadership?

Customer Capital

How solid are your customer relationships, and would they remain loyal through a transition?

Structural Capital

Are your systems and processes established enough for your business to run smoothly without relying on you?

Social Capital

How embedded is your culture, and does it drive employee engagement and performance?

These answers separate perception from what the market is likely to reward. They reveal how you're creating market value, what is constraining it, and where focused action can have the greatest impact.

What you do next can change your company's market value.

Seize the AFI advantage

Am I a good fit for AFI?

Working With Us Exit Planning Growing and Building Value Transition Decisions Getting Started

Working With Us

Owning a company isn't enough to partner with AFI. You have to want unbiased, realistic assessments about your business's strategic capacity, market value, and potential personal exit options.

AFI partners with leadership willing to thoroughly examine processes and consider recommended changes without taking shortcuts or the path of least resistance.

A complimentary half-hour call with Mitch is the most immediate way to decide if AFI is the best strategic capacity and value-growth advisor for you.

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Exit Planning

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Growing and Building Value

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Transition Decisions

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Getting Started

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Explore what an effective growth strategy could do for your business.

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